Guides: Brand Guide
This section displays the CrownPeak Brand Guide for the overall logo and colors.
Building consistency into your designs helps strengthen your brand and keep the brand message clear. Defining consistent relationships between color, photography, typography, illustration, icons, etc., dictates how a user associates with your brand, how they feel about it and how they use it.
Color Palette
The below colors are what have been established as the main graphical color palette across CrownPeak to be used on Marketing, Online and Product development material.
GRAY PALETTE
#1f3540
#384a56
#647680
#a5b2b8
#d1dee4
PRIMARY PALETTE
#012e45
#004161
#014f76
#01669a
#0097e0
SECONDARY PALETTE
#27AE60
#2ECC71
#E9573F
#FC6E51
#D35400
#E67E22
#F39C12
#F1C40F
#DA4453
#ED5565
#3BAFDA
#4FC1E9
Icons - Font Awesome
Icons - Glyphicons
Icons - Retina Icons
Icons - Squid
Typography - Website
To be updated soon...
The universal font selected for the Silverlight application is Arial because of how it displays inside of silverlight and the testing that has been completed on both PC and Mac. Open Sans is the main font for online and marketing content experiences but will be used mainly in highlighted areas with Arial as the fill or statement content.
Typography - Product
To be updated soon...
The universal font selected for the Silverlight application is Arial because of how it displays inside of silverlight and the testing that has been completed on both PC and Mac. Open Sans is the main font for online and marketing content experiences but will be used mainly in highlighted areas with Arial as the fill or statement content.
Stock - Photography
Click the image to open up a directory containing free stock photos available for use across any delivery.
Stock - Pharma Template
Our current template used for testing as well as screen captures that are used in the device screens.
Stock - Landing Template
Our current template used for testing specialty items as well as screen captures that are used in the device screens.
