One Platform
The CrownPeak Digital Experience platform is built with the Enterprise market in mind. A single platform to author, develop, manage, and grow your online digital experience solutions. The core elements of Content Management, Analytics, Workflow, and Optimization have been built directly into the platform giving the user the ability to stay in a single product enviroment.
Us vs Them
By focusing on the enterprise we are able to deliver a single platform for our targeted user groups. While still watching the market we focus less on them and more on making out platform the single industry standard that should be followed by the competition. A platform that is able to be used on any device with capabilities available on or offline.
Consistancy
Building consistency into your designs helps strengthen your brand and keep the brand message clear. Defining consistent relationships between color, photography, typography, illustration, icons, etc., dictates how a user associates with your brand, how they feel about it and how they use it. Once these frameworks and patterns are developed and established, designing with consistency in mind should be quite simple. And this makes our audience happy. A consistent interface requires less learning because users can carry over their knowledge from one page to the next, making the whole experience more fluid. This ease of understanding develops trust and comfort, which will keep the audience more engaged.
Compatibility
